20 YouTube SEO Tips — Improve the visibility of your videos 10x
3 min readJan 18, 2023
I am working closely with YouTubers and with my digital Marketing experience of 20 years here are a few YouTube SEO tips that can help you improve the visibility of your videos on YouTube:
- Use keywords in your video’s title: Use relevant keywords in your video’s title, this will make it more likely for viewers to find your videos when they search for those keywords.
- Use keywords in your video’s description: Use relevant keywords in your video’s description, this will help YouTube’s algorithm understand the content of your video and help it show up in search results.
- Use keywords in your video’s tags: Use relevant keywords in your video’s tags, this will help YouTube’s algorithm understand the content of your video and help it show up in search results.
- Create transcripts for your videos: Creating transcripts for your videos will make them more accessible to viewers and will help YouTube’s algorithm understand the content of your video.
- Use closed captions: Use closed captions to make your videos more accessible to a wider audience and to improve their SEO.
- Use annotations: Use annotations to promote other videos and your channel, this can increase the chances of viewers watching more of your videos.
- Use end screens and cards: Use YouTube’s end screens and cards to promote other videos and your channel, this can increase the chances of viewers watching more of your videos.
- Use playlists: Use playlists to organize your videos, this can make it easier for viewers to find more of your videos.
- Use YouTube’s analytics: Use YouTube’s analytics to track the performance of your videos and to understand your audience, this can help you identify areas for improvement and optimize your Youtube SEO strategy.
- Create a consistent upload schedule: Creating a consistent upload schedule can help to keep your audience engaged and allow YouTube’s algorithm to understand that your channel is active and relevant.
- Optimize for search engines: Optimize your videos for search engines by making sure that they are well-organized, relevant, and well-written.
- Build backlinks: Building backlinks to your videos can help to improve their search rankings.
- Promote your videos: Share your videos on social media platforms, embed them on your website, and include them in your email signature to drive more traffic to your videos.
- Engage with your audience: Respond to comments, create polls and surveys, and use other interactive features to engage with your audience and increase engagement.
- Optimize for mobile: Optimize your videos for mobile devices by making sure that the video player is responsive and that the video quality is good.
- Optimize for local SEO: Optimize your videos for local SEO by including location-specific keywords in your video’s title, description, and tags.
- Optimize for YouTube’s algorithm: Optimize your videos for YouTube’s algorithm by making sure that they are well-organized, relevant, and well-written.
- Optimize for YouTube’s recommendation algorithm: Optimize your videos for YouTube’s recommendation algorithm by making sure that they are engaging and relevant.
- Use rich snippets: Use rich snippets to add more information about your video to the search results, such as ratings and reviews.
- Use Keywords on voice sentences: Youtube machine language recognizes the voice as metadata. using keywords in speech can be useful for algorithms.
for consultation on your youtube growth connect me on LinkedIn Swapnil Shiwalay